Samsung stages world’s first vertical gig with Universal Pixels Live by Thomas Richard - September 21, 2019 The official opening of Samsung KX, Samsung Electronics Co. Ltd.’s new ‘digital playground’ in London’s Kings Cross, featured the world's first vertical gig. The event has made history, revolutionising how gig-goers experience concerts. Responding to research that shows 79% of smartphone users prefer portrait videos - a trend driven by the upright