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Powersoft Amplifies Growth in Asia with New Regional Partnerships

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Powersoft, a renowned innovator in professional audio amplification technology, announced the appointment of new distribution partners in three pivotal territories in Asia. Qorsys AV Technologies will now represent Powersoft’s market-leading solutions in the Philippines, while Universal Procurement Systems (UPS) will serve as the exclusive distributor for Singapore and Vietnam.

This strategic expansion reinforces Powersoft’s commitment to the Asia-Pacific (APAC) region, bringing its cutting-edge audio solutions closer to integrators and end users. The partnerships with Qorsys and UPS mark a significant milestone in Powersoft’s growth, leveraging the extensive expertise and local market knowledge of both distributors.

Universal Procurement Systems, headquartered in Singapore, has earned a stellar reputation for its professionalism and strategic approach to pro-audio distribution in Southeast Asia. Christian Liebenberg, senior consultant at UPS, expressed his enthusiasm for representing Powersoft, as he commented “Powersoft has always been at the forefront of technological advancements, offering solutions that go beyond traditional amplifiers. Their involvement in iconic projects such as the Sphere in Las Vegas, where they powered 167,000 channels of amplification for the HOLOPLOT X1 system and 10,000 Mover units, is a testament to their innovation. Our goal is to drive organic growth for Powersoft amplifiers across key verticals, including hospitality, entertainment, and rental. By focusing on solution-based selling, fostering strategic partnerships, and providing value-added services, we are confident in delivering exceptional efficiency and reliability to our clients.”

In the Philippines, Qorsys AV Technologies (a trading name of Ozum Sales Dynamics Inc.) has established itself as a trusted provider of high-quality AV solutions. Ramon Borja, general manager of Qorsys AV Technologies, shared his vision for the partnership, stating “We were drawn to Powersoft for its solid reliability and cutting-edge technologies that enable us to offer the best solutions to our partners. Powersoft’s products integrate seamlessly with other leading brands in our portfolio, including Q-SYS, Netgear, and Renkus-Heinz, which are driving the shift toward modern AV over IP. Our mission is to make Powersoft the top-of-mind choice for systems integrators and consultants when they need reliable amplifiers for mission-critical applications.”

Luca Giorgi, Sales Director at Powersoft, welcomed the new partnerships with enthusiasm, as he asserted, “Asia continues to be a key focus for Powersoft, and these new partnerships reflect our determination to expand in this vibrant and dynamic region. Both Qorsys and UPS bring invaluable local expertise and a shared passion for audio excellence. We are excited to collaborate with them to further strengthen Powersoft’s presence in the APAC market.”

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